Google has fundamentally changed how it ranks websites, putting user experience (UX) at the forefront through Core Web Vitals.
The Role of TTFB
Largest Contentful Paint (LCP) measures loading performance. If your server is slow to respond (high TTFB), your LCP will always fail. Upgrading to a fast Cloud or VPS host is the fastest way to instantly improve these metrics.
Server-Side Caching
By implementing server-side caching (like Varnish or LiteSpeed), you bypass PHP processing, serving HTML directly to Google's crawlers and scoring green across the board.
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