How to Optimize Images for Faster Page Loads

Heavy images are the number one cause of slow websites. Learn how to compress, format, and serve your media efficiently without losing quality.

You can have the fastest cloud server in the world, but if you upload a 5MB image to your homepage, your site will crawl.

Choose the Right Format

Stop using PNGs for photographs. Use JPEGs, or better yet, next-gen formats like WebP and AVIF which offer superior compression.

Lazy Loading

Implement lazy loading so images only download when the user scrolls down to them. This dramatically decreases the initial page weight and improves Time to Interactive (TTI).

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